FAQ Group Fundraising

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Can an applicant be denied?

As a private business we have the legal right to approve or disapprove applicants in our sole discretion. This protects the brand against disparagement, damage, misuse by ne’er-do-wells, and such. But since most Americans are the good guys, don’t sweat it.

How easy is this?

We have designed this to be a simple streamlined program without lots of bells and whistles. That way, we can pass on the highest percentage possible to our participants. Extra features cost programming time and staff time which works against that, so we have kept the features to a minimum to produce a high return for participants.

Can a campaign be canceled, paused or extended?

Yes, for bad messaging, or messaging that damage or disparage the brands’ reputation.

What if we don’t answer all the application questions

Applications not completed in their entirety will not be reviewed.

Can we customize a product with our group’s logo?

Maybe. Use the contact us form and send us a rough idea. High volume designs only, due to set up costs. The point is to maximize the revenue to you.



Do supporters have to be in my area?

No. This campaign is text and online only and so can be done anywhere within the U.S. We do not operate outside the U.S.

Is my group too small?

Heck no. You don’t need a massive following to get started! This is America! Everyone large and small, starting out or established, can use this opportunity to get ahead!

How do we set a fundraising goal for our campaign?

This is the land of the free, so you decide. We suggest looking at things you have done in the past, and your number of supporters multiplied by their friends and relatives and extrapolate the best estimate you can of your total prospects. You can run a campaign 4 times a year (once each season). You will learn and improve with each campaign. Welcome to the land of opportunity, it’s what we do here in America!

How do we view our campaign progress?

When accepted, you will receive a welcome email showing you where to do this.

How do we get help with marketing materials?

You’re going to want to create your own high-impact materials that you think will effectively convert to purchases. When accepted, you will receive a welcome email giving you the link to The ATB Marketing Materials Gallery. You know your supporters best, so build your pitch using what you like from the gallery.

How often should we remind our supporters during the campaign to be successful?

You have to work hard and contact supporters frequently to be heard through the marketplace noise and prompt them to act. But you have an edge -- they already believe in your group and support you. It is a focused 2-week campaign to create a sense of urgency, focus, push, and a need to act fast or miss the opportunity. So, reach them every 2 days at least. Make each one different: drama, humor, video shorts, etc. You’ll get a sense as you go along, and adjust, bob and weave. Welcome to American business!

How often should I remind my supporters?

Most people do not act the first time . Typically, a prospect will be reached as many as 7 times before they purchase or forward the message. Address this by things like spreading the word over multiple channels at key milestones of your campaign! This reminds supporters that this is something they can still benefit from and how easy it is to participate.

What are good times to contact our supporters?

Every day of your 2-week campaign. Follow up with a phone call or text to some.
Hey we just hit 25%, 50%, 75% of our goal!
Hey we just hit (halfway through the campaign) (one week left)
Alert! We’ve got only 72, 48 hours left to reach our goal!
Alert! If we sell x more t-shirts we get to the next level and make and extra 10% on all orders to date!!
Etc.

When and how will we receive our campaign money?

When your campaign is complete, we’ll email you and let you know how much you’ve raised. We mail your check within 2 weeks.

What is our unique tracking link for?

Your unique tracking link is the only thing that connects you to the sales you generate so that we can pay you. You will use it in your texts, emails, messaging, and posts to track and compute commissions. You will always use the same link. Be sure to always use your affiliate referral link so that you get credit for anyone who clicks on your posts and buys a product. If you do not embed this link with your post, we will not know to compensate you, and there is no way for anyone to backtrack it. Simply put, you will only earn revenue for sales that originate from your unique affiliate link.

What is The ATB Marketing Materials Gallery?

You’re going to want to create your own high-impact materials that you like to effectively convert to purchases. You know your supporters best. Your Welcome Email will give you access to the ATB Marketing Materials Gallery where you can get visuals to help you such as: current for-sale product high-res isolated art, and generic, thematic video and photos. You can use them to make your marketing materials. Just keep it G-rated: Great! Good! General audience!

Who are you?

We are Name Brands, Inc., the exclusive licensee of these brands. The registered trademarks “America The Beautiful” and “America Is Beautiful” are used by Name Brands, Inc. under license from ATB IP Properties, LLC. We operate the AmericaTheBeautiful.shop, and will be operating the background structure of your campaign.

What is the America The Beautiful® brand about?

America The Beautiful® is a super positive lifestyle brand that delivers fun and optimistic apparel and accessories keying off all the people, places, things, and thoughts that make America such a beautiful place, and the American spirit of keeping on getting better at getting better! We offer inspirational t-shirts, t-shirts with a message, optimistic apparel and accessories, patriotic, optimistic, motivational, love of country, and positivity!